The Switch - News

Band 98° Utilizes The Switch Studios for “Season of Love” Video

LOS ANGELES—January 7, 2018—This past December the band 98° released their holiday hit “Season of Love,” relying on The Switch’s Los Angeles Studio location, and its rich television production resources, to produce portions of the music video.
“The industry knows The Switch for its robust network and innovative solutions, but The Switch is so much more than that,” said Keith Buckley, Chief Operating Officer of The Switch.  “Aiding in the production of 98°’s music video is just one example of what The Switch’s team of highly experienced production and technical team are capable of.”
The Switch currently operates nine studios across four convenient locations—Burbank, CA, Los Angeles, CA, New York, NY, and London, UK.  Each studio is connected to The Switch Network, which includes 53 city locations across eight countries, providing contribution and distribution services to content centers in every region of the world.
Ideal for Live Shots, Media Tours, and Voice Overs, each studio features both traditional and virtual stages and/or studios, online HD editing with AVID Symphony and Avid Nitris DX edit bays, offline HD editing with  a full complement of Avid Media Composer bays, Avid Isis 7000 central storage, post-production services with state-of-the-art video switching, digital video effects, graphics, in-house teleprompter services, full-makeup and catering services.
The music video which can be viewed here, was released by UMG Recordings, Inc.
About The Switch
Beers Enterprises, LLC d/b/a The Switch is the leading video solutions service provider in North America.  The Switch currently provides advanced fiber and satellite video switching and local fiber circuit services, scalable Ethernet, and “HomeRuns™” remote production via it’s The Switch FiveNines Service® across the United States and key international locations. The Switch was awarded a U.S. system patent for customer-controlled video data content delivery (U.S. patent # 9306873). The Switch was awarded the 2013 New Bay Media Product Innovation Award for Switch-IT and the 2012 Broadcast Engineering Excellence Award for Network Automation.  The Switch was created in 1991 to provide cost-effective, customer controlled television signal routing services to the broadcast industry. The Switch has been embraced by the marketplace since its inception and has grown to its current market leadership position.