Cookie Policy
The Switch Enterprises, LLC (formerly known as Beers Enterprises, LLC), its affiliates and subsidiaries (collectively, “THE SWITCH”) respects your privacy and is committed for being transparent about the technologies we use. This Cookie Policy explains how and why cookies and other similar technologies may be stored on and accessed from your device when you use or visit www.theswitch.tv website that posts a link to this Policy (collectively, “the sites”). This Cookie Policy should be read together with our Privacy Policy.
What are Cookies and Other Tracking Technologies?
A cookie is a small text file that can be stored on and accessed from your device when you visit one of our sites, to the extent you agree. The other tracking technologies work similarly to cookies and place small data files on your devices or monitor your website activity to enable us to collect information about how you use our sites. This allows our sites to recognize your device from those of other users on our sites. The information provided below about cookies also applies to these other tracking technologies.
How do our sites use Cookies and Other Tracking Technologies?
THE SWITCH uses cookies and other technologies to store information in your web browser or on your mobile phone, tablet, computer, or other devices (collectively “devices”) that allow us to store and receive certain pieces of information whenever you use or interact with our www.theswitch.tv website. Such cookies and other technologies help us to identify you and your interests, to remember your preferences and to track use of THE SWITCH website.
We categorize cookies as follows:
Cookies posted by THE SWITCH on website are first-party cookies and cookies by service provider other than THE SWITCH are third-party cookies. Some cookies will stay for a short duration. (Eg: a session) and some might stay on your devices for longer period. See expiry date in table below for more details.
Essential Cookies:
These cookies are essential for the operation of the website.
The below cookie allows us to remember your choice with respect to the use of cookies on this website.
| No | Cookie Name | Service Provider | Purpose | Expiry Date |
| 1 | aviaCookieConsent | THE SWITCH | Used internally to store user’s cookie preferences. | 1 year |
| 2 | aviaPrivacyEssentialCookiesEnabled | THE SWITCH | Used internally to store user’s cookie preferences. | 1 year |
| 3 | aviaPrivacyRefuseCookiesHideBar | THE SWITCH | Used internally to store user’s cookie preferences. | 1 year |
Functionality Cookies: These cookies are required by the website to enable you to move around it and to use its features. Without these cookies, we may not be able to provide certain services or features and the website will not perform as smoothly for you as we would like it to.
| No | Cookie Name | Service Provider | Purpose | Expiry Date |
| 1 | __cf_bm | Cloudflare | Used by Cloudflare to filter bot traffic relating to HubSpot integration. | 1 day |
| 2 | _cfuvid | Cloudflare | Used by Cloudflare for delivery of website Vimeo video content. | Session |
| 3 | LAST_RESULT_ENTRY_KEY | YouTube | Stores the user’s video player preferences for embedded YouTube videos. | Session |
| 4 | LogsDatabaseV2:V#||LogsRequestsStore | YouTube | Used to track user’s interaction with embedded video content. | Persistent |
| 5 | PREF | YouTube | Stores the user’s video player preferences for embedded YouTube videos. | 8 months |
| 6 | remote_sid | YouTube | Session management for embedded YouTube video-content. | Session |
| 7 | TESTCOOKIESENABLED | YouTube | Stores YouTube cookie permissions. | 1 day |
| 8 | VISITOR_INFO1_LIVE | YouTube | Estimates the user’s bandwidth on pages with integrated YouTube videos. | 180 days |
| 9 | VISITOR_PRIVACY_METADATA | YouTube | Tracks the user’s privacy settings on the YouTube platform. | 180 days |
| 10 | YSC | YouTube | Registers a unique ID to keep statistics of what videos from YouTube the user has seen. | Session |
| 11 | ytidb::LAST_RESULT_ENTRY_KEY | YouTube | Stores the user’s video player preferences using embedded YouTube video. | Persistent |
| 12 | YtIdbMeta#databases | YouTube | Used to track user interaction with embedded video content. | Persistent |
| 13 | yt-remote-cast-available | YouTube | Stores video player preferences for embedded YouTube videos. | Session |
| 14 | yt-remote-cast-installed | YouTube | Stores video player preferences for embedded YouTube videos. | Session |
| 15 | yt-remote-connected-devices | YouTube | Stores video player preferences for embedded YouTube videos. | Persistent |
| 16 | yt-remote-device-id | YouTube | Stores video player preferences for embedded YouTube videos. | Persistent |
| 17 | yt-remote-fast-check-period | YouTube | Stores video player preferences for embedded YouTube videos. | Session |
| 18 | yt-remote-session-app | YouTube | Stores video player preferences for embedded YouTube videos. | Session |
| 19 | yt-remote-session-name | YouTube | Stores video player preferences for embedded YouTube videos. | Session |
| 20 | rc::a | Google reCAPTCHA used internally to prevent spam through forms. | Persistent | |
| 21 | rc::c | Google reCAPTCHA used internally to prevent spam through forms. | Session | |
| 22 | hubspotutk | HubSpot | Passed to HubSpot on form submission and used when de-duplicating contacts. | 6 Months |
Analytics Cookies: These cookies are used by you or by third-party service providers to analyse how the website is used and how it is performing. For example, these cookies may track what content is most frequently visited, your viewing history and from what locations our visitors come from.
| No | Cookie Name | Service Provider | Purpose | Expiry Date |
| 1 | _dc_gtm_UA-# | Set by Google Analytics and used internally for site analytics. | 1 day | |
| 2 | _ga | Set by Google Analytics and used internally for site analytics. | 2 years | |
| 3 | _ga_# | Set by Google Analytics and used internally for site analytics. | 2 years | |
| 4 | _gid | Set by Google Analytics and used internally for site analytics. | 1 day | |
| 5 | td | Set by Google Analytics and used internally for site analytics. | Session | |
| 6 | collect | Set by Google Analytics and used internally for site analytics. | Session | |
| 7 | vuid | Vimeo | Used by the Vimeo video player to provide usage statistics. | 2 years |
| 8 | __hssc | HubSpot | Set by HubSpot and used internally for CRM. | 30 minutes |
| 9 | __hssrc | HubSpot | Set by HubSpot and used internally for CRM. | Session |
| 10 | __hstc | HubSpot | Set by HubSpot and used internally for CRM. | 6 months |
Marketing Cookies: These cookies collect information about your activities on our sites as well as other sites to provide you with targeted marketing. We may also allow our third-party service providers to use cookies on the sites for the same purposes identified above, including collecting information about your online activities over time and across different websites.
| No | Cookie Name | Service Provider | Purpose | Expiry Date |
| 1 | _mkto_trk | Adobe | Tracks visitor behaviour on the site. Used internally for site analytics and campaign management. | 2 years |
How do I refuse or withdraw my consent to the use of Cookies? You can change your cookie preferences at any time by clicking on the lock icon on the bottom left of the website. You can click on the ‘Reject All’ button to withdraw your consent with respect to all non-essential cookies. Click on ‘More Options’ button and you can select / deselect all non-essential cookie categories (eg: Functionality, Analytics, Marketing). Privacy Policy To know more about how your personal information is handled by us, please refer to our Privacy Policy here. Contact us If you have any other questions about our Cookie Policy, please contact us at:
Privacy Office, 6th Floor,
Tata Communications Ltd,
C21 & 36, G Block,
Next to MTNL Office, Bandra Kurla Complex,
Bandra (East), Mumbai 400051
India.
If you require any information or clarification regarding the use of your personal information, the Privacy Policy or this Cookie Policy, please email us at: privacyoffice@tatacommunications.com
